Subaru of America, Inc. Wins Big in The 2017 Kelley Blue Book Brand Image Awards

We all know that the Subaru brand is well known for its superior safety features as well as for their long-lasting reputation. These amazing qualities were recognized by Kelley Blue Book's Brand Image Awards. For the second year in a row, Subaru of America, Inc. won three awards :Best Overall Brand, Most Trusted Brand, and Best Performance Brand.

Based off of data collected from Kelley Blue Book Strategic Insights' Brand Watch, the Brand Image Awards highlight automakers' creative ways of gaining and keeping their customers. The Brand Watch study tracks new-vehicle shoppers on KBB.com by looking at their loyalty and familiarity of brands and models, and by also keeping track of customers' overall final purchase decisions.

Winning these three awards is a monumental accomplishment for Subaru of America, Inc. As Thomas J. Doll, the president and COO of Subaru America, Inc. said, "....with repeat awards in three brand categories proves to us that we are doing something right."

If you are interested in taking a look at their award-winning Subaru models, feel free to browse through our new and used inventories and let our team, at Heuberger Subaru, Colorado Springs, CO, serving Fort Carson, Fountain, and Monument, offer you a test drive.

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